Google Local Services Ads Management

Want to reach more local leads, increase foot traffic, and boost conversions for your business? If so, Google Local Services ads are a great investment — and Corporate Hi-Tech makes the ad management process easy. Give us a call at 1300 721 609, or keep reading to learn more.

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Google Local Services Ads Management

More than half of online searchers visit a store within a day of carrying out a search. With Google Local Services advertisements, you can show up at the top of results when locals browse online.

Google Local Services ads allow you to:

  1. Connect with locals who are most likely to book your services
  2. Build trust with Google Guarantee
  3. Only pay for leads interested in your business and services

Not sure how to get started?

Our Google Local Services ad experts will assist you through every step of the process with our stress-free ad management services. Contact us today to get started!

Looking for custom plans and pricing? Request a proposal to receive yours.

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“Corporate Hi-Tech’s PPC service is light years ahead of the competition because of their intelligent, specialized and courteous account managers.”

Director of Marketing

PRIVATE COLLEGE NORTH SYDNEY

Plans & Pricing: Google Local Services Ads Management

Visit our PPC Pricing page to learn more about our LSA Ads Management Pricing

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 Table of Contents

Our Google Local Services ad management plans include:

Our Google Local Services advertisement management plans consist of:
Here’s a breakdown of what’s consisted of in our advertisement management plans.

Voice search optimization

By 2020, voice searches will represent majority of all online searches.

As more individuals utilize voice search technology to discover company near them, you want to make sure your advertisement content is enhanced for voice search.

At Corporate Hi-Tech, all of our Local Services ad management strategies consist of voice search optimization to help you connect with more certified leads. So, you won’t need to fret about missing out on certified leads and income.

Budget management

Our paid advertisement specialists will deal with you to maximize your ad invest and reach your distinct business objectives.

We want to make the advertisement procedure as hassle-free as possible, so we do the heavy lifting to guarantee you get the greatest ROI. With Corporate Hi-Tech as your Google Local Services advertisement partner, you can rest simple– you’ll never ever require to fret about exceeding your campaign spending plan.

Evaluation solicitation

Ad management strategies from Corporate Hi-Tech include evaluation solicitation through the Google Local Services platform.

A whopping 88% of people trust examines from consumers as much as they do suggestions from friends and family members. Reviews are essential for increasing foot traffic to your local business– and Corporate Hi-Tech will assist offer the social proof you require to improve leads and revenue.

Custom reporting

We likewise use customized advertisement reporting, so you’ll always understand exactly where your cash goes.

In addition, we’ll carry out and describe required tweaks to your advertising campaign to drive even much better results. Our standard plans consist of monthly reporting, and you can update to our aggressive or market leader prepares to receive automatic monthly cloud updates.

Dedicated local marketer

Corporate Hi-Tech has years of combined experience driving outcomes for clients.

When you deal with us, you’ll have access to a local marketing expert, committed to the success of your advertising campaign. Powered by our industry-leading proficiency, our advertisement management services help you drive relevant leads, conversions, and profits for your local business.

Geographic targeting

Our advertisement management services feature innovative geographic targeting to assist you reach ideal customers.

Quickly get in touch with leads in profitable geographical zones near your local business. Geographic targeting assists you maximize your ad spending plan and connect with the most important customers near you.

What are Google Local Services ads?

Wondering, “How do Google Local Services ads work?” We have answers.

Google Local Providers ads help you connect with local individuals looking for your services. These ads appear at the top of the search results and operate similarly to pay-per-click (PPC) ads.

When a user performs a look for a local service, they produce a list of local services that use that service. The Google Local Services ads appear side by side at the top of the results, followed by the PPC ads and Google Map listings.

Individuals who are interested in your product and services will find your listing instantly. They can call your business and book your services straight from this advertisement. When they discover your advertisement, Google provides your audience the alternative to call or send a message.

It is necessary to note that these ads aren’t meant to change traditional search ads. The objective is to put Google-verified companies initially to assist individuals discover credible companies first.

These ads aren’t available to every industry or every location, so PPC ads are still pertinent and essential to your marketing campaign. Currently, Google Local Providers ads are primarily for locksmiths, plumbings, electrical experts, heating and cooling companies, carpet cleaners, house cleaners, garage repair work companies, and so on.

Google Local Solutions ads are likewise limited to certain areas. This service can primarily be accessed by businesses that run in larger city cities, such as Sydney, Adelaide, and Melbourne. While it is expected that this will broaden in time, it is currently limited to more popular cities.

If Google Local Services ads are offered in your location, you can see them on mobile, tablet, and desktop.

Google Local Services

The Google Guarantee badge

One of the most notable features of a Google Local Services ad is the Google Guarantee badge. When you sign up for Local Services ads, you automatically apply for the Google Guarantee. This badge helps you build a great reputation with your audience.

To earn this badge, you must pass Google’s background check and have your license and insurance details verified. This is to ensure that you are a legally operating business that has the necessary insurance if something goes awry. As long as you are a legitimate business that is up-to-date on all your paperwork, you can easily obtain this badge.

So, what exactly is the Google Guarantee?

The Google Guarantee

Google will refund those clients the amount paid for the jobs scheduled through their ads if people aren’t satisfied with the quality of a company’s work. This quantity caps at $2000. Google can use the job invoice to properly repay clients who reserved a company that provided them with poor services.

This protection does not include future jobs, damages to residential or commercial property, discontentment with cost or the service provider responsiveness, or cancellations. The coverage is solely for the quality of the project and not the company. Consumers have to submit their claims within 20 days of the project completion to be thought about.

If you are a company that already offers quality service, you won’t require to fret about claims as much. The badge will work as a trust signal to your audience. Since Google is backing you if anything goes incorrect, they will feel more comfy reserving your company.

Google Local Services application process and guidelines

If you’re ready to start using Google Local Services ads, here are five steps you can take to get started. And remember — when you partner with Corporate Hi-Tech, we’ll help with every step of the process from ad creation to monitoring.

1. Confirm your eligibility

Before you get too ahead of yourself, you must check to make sure your business is eligible for Google Local Services ads. As stated previously, this feature is only available to certain industries in a certain number of cities.

You can verify your eligibility on Google’s Local Services sign-up page. Once you have your eligibility confirmed, that will take you to the next step.

2. Create a business profile

The second step is to create your business’s profile. This is a key part of your ad because it determines where your ad will appear in search results.

Corporate Hi-Tech will help you apply, set up, and optimize your business profile.

Your profile determines which jobs match your Local Services. It’s important that you’re honest about the services you offer to ensure you only appear in front of ads that want your services. If you lie about some of your services, you’ll lose money on leads that contact your business for services you don’t offer.

In addition, you’ll want to specify the area where you want leads. If your business doesn’t take customers outside a 15-mile radius, you’ll want to specify that. It will prevent you from wasting money on leads that are outside your operation area.

You can also edit your weekly budget, business hours, service areas, and job types in your profile.

3. Add your license and insurance details

Google will only allow legitimate companies to have a Google Local Services ad. You must upload your license and insurance information to your profile. All the paperwork for your business should be accurate and up to date.

Google will want you to provide your general liability insurance details, too. As long as your insurance is up-to-date, Google will approve you for the guarantee.

4. Set your budget

Google Local Services ads operate just like PPC. You need to set a budget to state how much you want to spend to run your ads. This is a monthly budget that you can change as you require.

Keep in mind: You only pay when customers call or message your business. Your budget should be based on how many customers you want to receive or how many you can handle within a month’s time.

5. Follow up with leads

You’ll start getting leads for your business when you release your ads. It’s essential that you act on these leads when they contact your business. You have three options:

  1. Reply: When you reply, you send a message in email or text to people who reached out to your business.
  2. Call: If someone provides their phone number, you can give them a phone call to follow up.
  3. Decline: Google also gives you the option to decline leads that contact your business. If you choose to decline, you can provide a reason and the customer will be notified. On the off chance that something changes, you can recover requests.

With Corporate Hi-Tech as your ad partner, we’ll monitor lead flows and control your budget through the platform to help you get the best results.

If this process sounds daunting, don’t worry. Corporate Hi-Tech can help. Just give us a call at 1300 721 609 to learn more.

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