Your Seller’s Guide to Ecommerce Social Media Advertising!

Did you know a staggering 74% of people use social media to make purchase decisions? That means your ecommerce store’s social media ads can directly impact your sales and revenue. Keep reading to learn how ecommerce social advertising services from Corporate Hi-Tech — a Meta Business Partner — can grow your ecommerce store!

  • $31,021,182.299

    $31,021,182.299

    Access the data-fueled plans behind our revenue streams

  • 568,784

    568,784

    Use the expert-led tactics behind our generated leads

  • 45+

    45+

    Unlock your ROI potential with our marketing experts

  • 1+ BILLION

    1+ BILLION

    Accelerate ROI with our data points

👍 43% improvement in cost per lead | Industrial Supplier 🙌 “Corporate Hi-Tech has been a game-changer for our web strategy.” | AU Healthcare Company 📊 “They provide the reporting I need and the results I want.” | Owner of Home Services Company 📈 51% increase in SQLs from CHT Marketing Services data pipelines | Transportation Manufacturer 🚗 184% increase in organic traffic | Financial Services Provider 📞 58% increase in qualified phone calls | Global Consulting Firm 🍃 “Corporate Hi-Tech has been a breath of fresh air.” | COO of Ecommerce Company 🙌 “We have had nothing but great experiences.” | Marketing Manager 🔼 29% increase in MQLs from CHT Marketing Services ad technology | Financial Services Firm 💲 47% increase in year-over-year revenue | Industrial Supplier 🤝 “Corporate Hi-Tech has been on our side for over a year, delivering each target we set in a competitive industry.” | President of Ecommerce Store 📈 34% increase in PPC conversion rate | Higher Education 👍 55% improvement in cost per lead | Health Services Company 📩 2x increase in coupon conversion rate from email blasts | Professional Services Supplier 📝 11% increase in leads from blog content | Hospitality Company

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What is social media advertising for ecommerce — and is it worth it?

Social media advertising for ecommerce includes paid ads on platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and more.

Paid social advertising goes beyond your organic social media strategy to expand your reach on social platforms. Due to algorithm updates on platforms like Facebook, it’s harder than ever to reach customers organically in their social feeds. That’s why it’s important — especially for ecommerce stores looking to sell more online — to consider advertising on social media.

Want to speak with a Corporate Hi-Tech strategist before reading more? Give us a call at 1300 721 609!

Looking for custom plans and pricing? Request a proposal to receive yours.

“I would highly recommend Corporate Hi-Tech for social media management services. The team at Corporate Hi-Tech is very professional, their article writing is top-notch and their social team provides very positive results.”

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Corporate Hi-Tech Ecommerce Social Media Advertising Services

Browse our ecommerce social media advertising plans and prices now!

FeaturesAggressiveMarket LeaderEnterprise
NetworksUp to 2 Up to 3 Up to 3
CampaignsUp to 5 5-10 10-15
AdsUp to 20 20-40 40-60
Targeting Opportunities (dependent on networks)
Keyword, interest, user intent targeting
School, profession, workplace targeting
Company size, industry, job title, etc. targeting
Device targeting
Demographic targeting
Custom audiences using social pixels or customer lists
Initial Setup
Social Advertising Strategy & Consultation
Recommended # of campaigns
Budget allocation recommendations
One round of revisions to client-provided creative (Any additional revisions & enhancements will be billed at $125 per hour)
Audience recommendations and creation
Development of campaign goals
Social ad account audit, recommendations, and consultation
Campaign structure recommendations
Social Advertising Creative Development & Consultation
Up to 25% of campaign hours allocated to creative development and optimization per month
Google customer match & audience match
Google Shopping Management
Management Deliverables
450+ SMEs behind campaign driving results
Initial campaign development & strategy
One-time Ecommerce Social Reporting Development
Ecommerce report including KPIs, trend data, ad performance, high-level overviews
Customized to show data and metrics specific to ecommerce performance
Ongoing Management & Optimization
Ongoing ad account management
Daily account monitoring of social ad comments and engagement
Monthly analysis of audience performance and optimization
Weekly creative analysis and optimization (pausing ads, minor tweaks, small changes)
Quarterly optimization of overall account strategy and approach
Up to 20% of ads are optimized monthly
Creative development and implementation
Up to 25% of campaign hours allocated to creative development and optimization per month – as needed
One round of revisions to client-provided creative (additional revisions & enhancements will be billed at $125/hour)
Reporting
Monthly, quarterly, and annual reporting
Reporting dashboard accessible at preferred frequency
Weekly calls $500 per month $500 per month
Investment
Initial Setup $500 plus one month’s expected monthly management ($1,550 min) $500 plus one month’s expected monthly management ($2,150 min) $500 plus one month’s expected monthly management ($2,550 min)
Monthly Management $1,050 management fee or 18%, whichever is higher $1,650 management fee or 18%, whichever is higher $2,050 management fee or 18%, whichever is higher
Maximum Ad Spend (paid to networks) $6,000 $10,000 $20,000
**Budget over $20k per month? Check out our Enterprise Plus campaign management offerings for campaigns from $100k-$2m/mo in ad spend.
Minimum Ad Spend (paid to networks) $2,000 $6,001 $10,001
Need more information? Call Us:Get startedGet startedGet started

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 Table of Contents

How to use social media advertising for ecommerce

There’s a lot that goes into creating winning social media ads, but we boiled it down to a few main points.

To get started advertising your ecommerce business on social media, you’ll want to:

1. Establish your campaign goals

Do you want to boost brand awareness? Increase traffic to your site? Earn more sales?

Setting clear goals for your social ad campaigns will help you get the best results.

Not sure how to set smart social media goals? Our experts at Corporate Hi-Tech can help!

Contact us online, or give us a call at 1300 721 609 to learn more.

2. Choose your social platforms

Next, you need to determine which platforms you’ll use for social advertising. Depending on your goals and audience, you may choose to advertise on one or multiple platforms.

3. Develop your ad text and creative

You’ll also need to consider your ad design. Whether you use image, video, or plain text ads, you want your social ads to stand out in users’ feeds and encourage them to click.

Not a design pro? Don’t worry.

Corporate Hi-Tech can help you design creative ads that drive engagement and support your business goals.

4. Create custom landing pages

Next, you’ll need to design custom landing pages that people “land” on after clicking your ads.

Make sure your landing page matches your ad copy. For example, if you run a campaign to advertise car parts you sell, you’ll want to link the ad to a landing page that highlights your car part offerings.

Landing pages should include a clear call to action (CTA), so visitors always know what step to take next.

Check out our landing page design best practices to learn more.

5. Set up ad targeting

Successful ecommerce social media ads use custom targeting to reach the most qualified audience.

Depending on your campaign and goals, you may choose to target social media users based on:

  1. Custom audiences or existing customer lists
  2. Keyword, interest, and user intent
  3. School, profession, and workplace
  4. Company size, industry, and job title
  5. Device
  6. Demographics
  7. And more

Corporate Hi-Techcan help you identify and set up ad targeting options that will produce the best results for your business.

6. Launch your ads and monitor results

Finally, it’s time to launch your ads!

Just remember — you’ll need to monitor and evaluate campaign results continually. This will allow you to make data-backed changes to your campaigns so that you can earn more exposure, leads, and conversions.

At Corporate Hi-Tech, our clients receive monthly social reports and optimization recommendations. Clients also have access to our exclusive return on investment (ROI) tracking software Marketing Cloud Platform, which makes it easier than ever to track social media’s impact on your bottom line.

If you want to learn more or need help evaluating and optimizing your social ads, give us a call at 1300 721 609!

7. Partner with an ecommerce advertising agency

If the steps above seem daunting, we encourage you to partner with ecommerce advertising experts — like our team at Corporate Hi-Tech.

An experienced ecommerce social media advertising agency can walk you through every step to create ads that drive results for your business.

Want to learn more about a partnership with the Corporate Hi-Tech team? Contact us today to speak with a strategist — we’d love to hear from you!

Where should I advertise? Top 7 social media platforms for ecommerce

Ecommerce social media advertising services from Corporate Hi-Tech include ads on top platforms, like:

  1. Facebook
  2. Twitter
  3. Instagram
  4. LinkedIn
  5. YouTube
  6. Pinterest
  7. Snapchat

No matter the platform you use, social advertising services from Corporate Hi-Tech can help achieve your unique business goals.

Keep reading to learn more about what our social advertising plans for ecommerce include.

What do ecommerce social media advertising services include?

We’ve designed our ecommerce social media advertising services especially for small and midsized online store owners.

That’s why our services include:

Social media ad management

When you partner with Corporate Hi-Tech for ecommerce social media advertising, you’ll get access to a dedicated account manager. In addition, you’ll receive support from social team members with expertise on each network.

Corporate Hi-Tech clients also have access to Marketing Cloud Platform — our proprietary ROI tracking software powered by Corporate Hi-Tech unique platforms.

With a dedicated account manager and advanced reporting, you can make data-backed decisions to propel your campaigns to new heights.

Social ad account audit

We’ll start our work together with an audit of your social ad account.

Our team will analyze your current social media strategy, as well as competitors’ ads, so we can position your ads to drive the best results.

Social media advertising strategy and consultation

After auditing your current social ad account, we’ll make recommendations for your campaign structure and number of campaigns to help you achieve your goals.

We’ll also help you establish audience targeting and budget options that best fit your ecommerce business.

With 25 years of experience, our social media strategists know what it takes to deliver results for ecommerce companies. Don’t take it from us though — hear from 863 happy clients.

Social advertising creative development

Next, we’ll help you develop stunning ad creative that’s sure to attract attention.

Our creative development process includes:

  1. Copy
  2. Headlines
  3. Ad creative
  4. CTAs

Initial ad creative comes with two rounds of revisions, so you can give feedback before the ads go live.

Social media ad targeting

One big benefit of social media advertising? Your ecommerce store can use advanced targeting to reach your most valuable audience.

Some of our ad targeting options include:

  1. Custom audiences using social pixels or customer list targeting
  2. Keyword, interest, and user intent targeting
  3. School, profession, and workplace targeting
  4. Company size, industry, and job title targeting
  5. Device targeting
  6. Demographic targeting

Custom targeting saves your business money by zeroing in on the prospects most likely to convert.

Ongoing management and optimization

Ecommerce social advertising plans from Corporate Hi-Tech also include ongoing ad management and optimization.

Social advertising isn’t a set-it-and-forget-it strategy. We’ll continually monitor ad performance and results.

Then, using ad data, we’ll optimize your campaigns to drive even better results.

Reporting

Our ecommerce social ad services include monthly, quarterly, and annual reporting. And you’ll have access to a reporting dashboard to monitor ad results easily.

Social ad reports allow you to see exactly where your budget goes, what’s working well for your campaigns, and what areas of improvement we can use to optimize your ads.

Social ad integrations for ecommerce

If your ecommerce shop runs on the following platforms, we offer integration options to make advertising on social media seamless.

  1. BigCommerce
  2. 3dcart
  3. CDK Global
  4. Ecwid
  5. Magento
  6. OpenCart
  7. PrestaShop
  8. Shopify
  9. Storeden
  10. WooCommerce

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FAQs about ecommerce social media advertising services

Looking to learn more about social media advertising services for ecommerce? Read our FAQ:

Ecommerce social media advertising services use social media ads to promote businesses with online stores. These ads, whether delivered via Facebook, Instagram, Twitter, or another social network, help ecommerce companies increase brand awareness, online engagement, and even sales.

Prices for ecommerce social media advertising services depend on multiple factors, including your social media agency, monthly social ad spend, and social media strategy. Typically, ecommerce companies will invest $450 to $6000 per month into social media advertising.

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